SUBARU ENSURES WINTER DOESN’T SPOIL BRZ BUYER THRILLS

Dec 11, 2013

  • Subaru UK to offer free Toyo winter tyres and wheels for BRZ buyers
  • Dealers will store customers’ standard tyre over the winter
  • Offer worth £1095

Subaru UK is offering customers buying a new Subaru BRZ sports car some early festive cheer with a free set of alloy wheels and cold weather tyres, worth a combined £1095 including fitting.

The new Snoprox cold weather tyres from Toyo have been designed with special tread patterns to improve braking and provide more stable and predictable handling throughout the colder and wetter winter months. To accompany the 215/45 winter tyres, BRZ buyers can choose between bright Silver or Anthracite Grey 17-inch alloy wheels.

Customers qualify for the offer by purchasing a new BRZ up until the end of February 2014 and can at the same time have their standard tyre/wheel combination stored free of charge at the local dealer, ready to be re-fitted when the weather warms up. 

Darren James, Subaru UK Director for Aftersales explained:  “The BRZ has won plaudits from across the industry as a great driver’s car. The offer of a free set of winter tyres will mean new owners can fully appreciate the BRZ’s blend of light weight, usable power and rear-wheel drive handling, even when the weather takes a turn for the worse.”

Further information on the Subaru BRZ can be found at www.subaru.co.uk.

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PR contacts:

Robin Bartlett
Group PR and Events Manager Subaru (UK)
Tel: 0121 730 8161
Mob: 07807 284 368
rbartlett@subaru.co.uk

Tom Richards
PFPR Communications
Tel: 01622 766 515
tom.richards@pfpr.com