Feb 16, 2018

Birmingham 16th February 2018 – SUV brand, Subaru UK, announced as Official Automotive Partner of The Great British Shooting Show 2018, held at the Birmingham NEC from 16th - 18th February 2018.

Subaru brings the Outback, Forester and all-new XV to the annual show, eschewing the brands safety, reliability and capability credentials. The SUVs, popular amongst shooting enthusiasts, all achieved the maximum 5 star Euro NCAP safety rating and will take centre stage on the Subaru Stand, which can be found at plot C8 at the show.

Emphasizing the capabilities of the rugged SUV range, Subaru is offering exclusive off-road test drive experiences, showing attendees that the range truly is ‘Better Where It Matters’. Show visitors wishing to take part in the experience can do so by visiting the Subaru stand, C8, and booking with an official Subaru ambassador.

Aiming to be the fastest growing automotive brand in the UK, Subaru will display the all-new XV at The Great British Shooting Show, its first UK show since it was launched. The all-new XV has already turned heads, achieving the maximum 5 star rating and securing the ‘Best In Class Safest Small Family Car’ accolade in Euro NCAP’s 2017 results earlier this year.

An added bonus for show attendees, farming and TV presenter Adam Henson, as seen on BBC Countryfile, will be hosting and exclusive book signing at the Subaru stand on Sunday 18th February from 2pm – 3pm.

For more information on The Great British Shooting Show, including ticket enquiries please visiting for guidance.

Subaru aims to be the fastest growing UK car brand of 2018, armed with a sturdy SUV lineup and the safest small family cars in Europe. For more on the Subaru range and details of official dealerships please visit today.


PR contacts:
Dev Mistry
Press & PR Manager
Tel: 0121 730 8192 
Mob: 07807 284 368

Sam Pollock
PR Assistant
Tel: 0121 730 8199

Subaru: Better where it matters

A car’s grip on slippery roads matters. How your car keeps your family safe. That really matters. Reliability, year after year. That matters too. Subaru makes cars for people who understand what really matters and that’s why we build them better, where it matters. 

Subaru’s always-on Symmetrical All-Wheel Drive is standard on all our SUVs, providing unbeatable traction, control and confidence, no matter the conditions. Combined with a perfectly balanced Boxer engine, a Subaru can go places other cars can’t. 

Consisting of three SUVs, the core Subaru range includes the all-new XV, Forester and Outback; embodying safety, capability and reliability at their core. There’s also the Impreza, a nimble hatchback perfect for urban routes and long open stretches. Subaru’s sporting heritage is showcased in our range of performance vehicles; the 2017 British Touring Car Championship winning Levorg sports tourer, the BRZ and iconic WRX STI.

Since 1954, we’ve been making cars for everyday life and every challenge. Whether it’s a hiking holiday or the school run - capability, safety and reliability is engineered into every part. Subaru has earned a reputation for engineering excellence; we’re proud that our cars are built better, where it matters.